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Building Customer Loyalty Through CRO: A Comprehensive Approach

editor@xebi — Fri, 22 Mar 2024 05:48:15 +0000

Struggling to keep customers coming back to your business?

It can be frustrating to watch all your hard work in acquiring customers go to waste when they don’t return. You may have tried different loyalty programs and promotions, but nothing sticks.

Don’t worry.

Check out our comprehensive approach to building customer loyalty through CRO to tailor your website and marketing efforts to better promote to your target audience and encourage repeat business.

Understanding Customer Loyalty Through CRO

Understanding customer loyalty through Conversion Rate Optimization (CRO) is a strategic approach that delves into the intricacies of user behavior to build lasting connections.

Conversion rate optimization strategies seek to improve the online experience by understanding client loyalty as a complex idea. It includes:

Tailoring interactions, streamlining user journeys, and iteratively improving the website using data-driven insights.
Businesses may encourage audience trust and happiness with CRO, resulting in recurring interactions and steadfast commitment.
Key elements include improving website navigation, implementing personalized content strategies, conducting A/B testing for effective decision-making, and utilizing data analytics for informed optimizations.

Essentially, the importance of customer loyalty with CRO turns into the compass that points companies toward steadfast client loyalty.

Role of CRO in Building Customer Loyalty

Conversion Rate Optimization (CRO) is critical in fostering consumer loyalty by connecting brand loyalty and user experience. It aims to develop an environment where visitors become loyal customers beyond simple transactions.

The following are some tips to improve conversion rates to foster client loyalty:

Enhanced User Experience: Conversion Rate Optimization (CRO) is a critical component of customer loyalty strategies since it places a high value on improving user experience.

It entails carefully examining website navigation to guarantee users a smooth and simple experience. CRO for small businesses handles mobile friendliness, page load speed, and general website design to make it easier for consumers to locate what they want.

By making these improvements, companies may lower bounce rates while improving user perceptions and creating a feeling of convenience and happiness that serves as the cornerstone for enduring client loyalty.

Personalization Strategies: Personalization is valuable in the importance of consumer loyalty strategies, and CRO effectively utilizes its potential. CRO involves using personalized content to adjust the online experience to users’ unique preferences and behaviors.

Personalization increases relevance and engagement, whether it be through tailored user journeys, dynamic pricing, or targeted product recommendations. Consumers’ relationship with the brand is strengthened when they feel heard and understood.

Businesses may elevate consumer loyalty by creating a distinctive and memorable digital place customized for every visitor by including customization in their CRO efforts.

Trust and Confidence: Conversion Rate Optimization (CRO) plays a crucial part in establishing confidence and trust, which in turn helps to generate customer loyalty strategies.

Trust is established when consumers can explore a website easily, find content that is relevant to them, and find an interface that is easy to use.

Every component, including obvious call-to-action buttons and safe transaction procedures, is ensured by CRO to enhance the user experience.

Once built, this trust gives consumers confidence and motivates them to keep coming back and interacting with the business often.

Data-Informed Decision Making: CRO uses insightful consumer data to enable firms to make wise decisions. By examining user behavior, interests, and interaction patterns, companies can learn what appeals to their target market.

Strategic adjustments are made possible by this data-driven strategy, which guarantees that all changes are based on an understanding of the demands and preferences of the client.

This dedication to making decisions based on data guarantees that the user experience is continuously improved, matching the website or platform with changing customer preferences and expectations and fostering client loyalty.

Consistent Improvements: Conversion Rate Optimization (CRO) serves as the driving force behind consistent improvements in the online customer experience. Through ongoing analysis of user behavior, organizations can pinpoint issues, improve navigation, and enhance content.

With this iterative procedure, the website will develop with user expectations. Businesses may create an environment of continuous improvement by implementing changes that resonate with their audience through A/B testing and data-driven insights.

This ongoing dedication to progress cultivates a sense of dependability and responsiveness, which is essential to preserving and building client loyalty.

Maximizing Customer Satisfaction: CRO strives to maximize customer satisfaction at every touchpoint, beyond simple transactional interactions. Businesses may build an atmosphere where clients locate their needs, enjoy the experience, and receive personalized information and tailored recommendations.

By comprehending and exceeding customer expectations, CRO adds to a positive and fulfilling online experience. Happy customers with a brand are more inclined to recommend it to others, make repeat purchases, and come back.

As a result, CRO’s contribution to fostering customer loyalty goes beyond developing an environment that values and optimizes client happiness, setting the stage for enduring brand affinity.

Comprehensive CRO Strategies to Build Customer Loyalty

A well-crafted approach to Conversion Rate Optimization (CRO) is indispensable in building unwavering customer loyalty. Here are some conversion rate optimization strategies to building customer loyalty:

User Experience Enhancement

Improving the user experience is a key component of Conversion Rate Optimization (CRO) customer loyalty development. It includes maximizing page load times, improving website navigation, and guaranteeing a consistent user experience across multiple devices.

User experience optimization includes strategically positioning call-to-action buttons, streamlining the checkout process, and creating clear and easy navigation menus.

Businesses establish an environment where customers can easily find what they’re searching for, creating a pleasant impression and promoting return visits. It is achieved by prioritizing user-friendly design features and functionality.

For example, picture an eCommerce website with well-placed product categories, a mobile-responsive design, and a simple checkout procedure. These improvements help provide a smooth user experience, which makes it simpler for customers to browse products and finish transactions. You can also hire conversion optimization consultants for professional guidance.

Personalization

Personalization is a pivotal conversion rate optimization strategy that involves tailoring the online experience based on individual user preferences and behaviors. It includes tailored email marketing, targeted information based on browsing history, and personalized product suggestions.

For example, an online shopping platform might utilize algorithms to show material that matches customers’ interests or recommend products based on past purchases. Customers feel appreciated and understood when they receive personalized attention, eventually building customer loyalty and satisfaction.

Another example is a travel website that may use personalization by presenting suggested destinations based on a user’s search history, preferences, and past travel experiences. It improves the user’s experience and raises the possibility that they will revisit the website to make future travel arrangements.

A/B Testing

A/B testing is a cornerstone of comprehensive Conversion Rate Optimization strategies, allowing businesses to experiment and refine their online elements.

It includes offering variants (A and B) of a webpage or element to various user segments to determine which performs better.

For example, an eCommerce website may experiment with multiple call-to-action (CTA) button colors to see which results in higher click-through rates.

By utilizing A/B testing, companies can make well-informed decisions based on user interactions and ensure that changes benefit consumer engagement. This iterative technique produces ongoing improvements that suit user preferences and, in the end, creates a continuously optimized online experience that builds consumer loyalty.

Data Analytics for Insights

Gaining actionable insights for improvements focused on the consumer’s needs requires data analytics. Organizations can identify patterns and trends that guide strategic choices by examining user behavior, preferences, and interactions.

For example, an online content platform might examine user interaction numbers to determine trending subjects and tailor material accordingly.

Data-driven insights help companies discover what appeals to their target market, allowing for more specialized and focused changes. It improves the user experience and shows a dedication to accommodating individual preferences, increasing customer loyalty.

Simply put, data analytics ensures that every choice is based on a thorough understanding of the demands of the user and so drives a proactive approach to customer satisfaction.

Final Words

Building customer loyalty isn’t an overnight achievement but a strategic journey that thrives on continuously optimizing your conversion rate (CRO). It’s clear that fostering loyalty involves more than just a series of transactions; it’s about crafting memorable experiences that resonate with your customers.

Businesses can effectively identify and address their audience’s needs and preferences through a comprehensive CRO strategy, creating a personalized and engaging customer journey.

Remember, in the vast sea of competition, the brands that put their customers first, refining every touchpoint in the conversion pathway, are the ones that build lasting loyalty and succeed.

The post Building Customer Loyalty Through CRO: A Comprehensive Approach appeared first on Techieapps.

Takeaway! 5 Effective Remote Training Tips For Businesses: What & How To Apply?

editor@xebi — Wed, 13 Apr 2022 09:11:42 +0000

Wondering for remote training tips for businesses? Well, your search ends here. Scroll down to find relevant tips to train your employees remotely.

After the pandemic breakout (COVID-19), companies are trying to balance working cultures and the health of the working staff. That is why they are taking major steps to complement everything in a better way. From arranging the meeting with the clients to the training of employees, all activities are being managed remotely.

However, some companies are finding remote work as riding a roller coaster. It is becoming tough for them to settle down remote work challenges like:

Prioritizing the work correctly
Availability of technology (PC, Laptop, etc)
Technical challenges
Security challenges
Keeping the team happy and engaged
Validating of task
Ensure an efficient reporting system
Retention and so on.

But as I have mentioned earlier it is pandemic time, so we have to manage things remotely. We can’t ignore the necessity of the situation. We have to find a solution to deal with these difficulties. Although it is a tough task, I understand. But, believe me, working strategically, you can figure out solutions to all such problems in the work.

Remote Work Culture is a New Normal Working Environment.

To deal with the above challenges companies have to arrange training for the employees remotely. As employees are the essence of any organization, so training them is always worth making.

Before I start giving remote training tips and tricks, I would like to take you through some remote working statistics:

6 Remote Training Best Practices For Businesses

If you are a startup, entrepreneur, SMEs, or well-established enterprise effective remote work training for businesses is important. You can apply different strategies to step up and execute effective training. But what works best do you have an idea?

Don’t stress much, here are the tips that will smooth your remote training. So, take your notepad and note down the tips, as it is hassle-free and easy.

#Tip 1: Alert Your Team With Training Time & Topic

Whenever you have decided to take the training of your employee, prepare an outline that describes the subject, objective, and duration of training. This way you have clear information to put in front of employees like:

At what time training will start- day, time?
What topic will be covered?
Who will be the trainer?
What is the purpose?

Outlining this piece of information will help you in achieving the objective. Also, alerting the employees with training time increases the attendees’ participation. As after knowing the time, they can priorities their task and ultimately they will attend if it fits in their timing.

For altering, either you can send a personal mail to the attendees or you can use automation tools to give notification of training time. Some of the meeting scheduler tools are listed below, this will help you in streamlining the training schedule time process. These tools will not only help you in sending a notification but also helpful in choosing the appropriate time.

Google Calendar
MeetingBird
Calendar
Calendly
Doodle
Rally
x.ai
Woven

Key Takeaway: Altering the time of training helps employees to priorities the task, hence it increases the number of attendees.

#Tip 2: Pick The Right Remote Training Tools

Training tools play an important role in completing the entire process smoothly. So, make sure you pick a reliable, user-friendly tool to avoid any type of interruption in the communication. For this, you need to invest in the best training tool that can fulfill your expectation.

What properties you should check while selecting the training tool?

As we know there are lots of tools available in the market, so picking one of them is challenging. However, there are tips or points you should consider while selecting one of them. Read beneath to know the points.

Easy to explore
User-friendly
Smooth navigation
Easy to mute or unmute
Easy to turn on and off camera
Easy to share view

Also, you can invest money in having a Learning Management System (LMS).

What is LMS?

Learning Management System (LMS) is software that facilitates online training for businesses. This software is designed to create, distribute, track, and manage online training. Here are a few of them:

Google Classroom
Grovo
Growth Engineering
Halogen Software
aTutor
Canvas
Chamilo
Claroline
eFront

Now you are familiar with various remote training tools available on the market. But a question arises what is right for you and your team? To answer this, I would suggest you ask a few questions to yourself:

How much I can invest in software?
What features must be present?
To how many people you want to give access to?

After this prepare a checklist. You can even take a free trial of the software that fits in your checklist. When you find your appropriate tools, make them other members familiar with it too. This way you can efficiently train your employees using this type of tool.

Key Takeaway: Picking the right remote training tool helps you in monitoring the task as well as help in executing the entire process in an efficient, effective, and flexible way.

Also read: Tracking Your Employees with GPS: Laws, Compliance, and Policy

#Tip 3: Establish Set of Rules To Conduct Any Remote Training

If you are expecting to execute smooth training then it is important to establish a set of rules for both trainees and attendees.

You can set a rule like:

Ask all others to mic off while the trainer is discussing something.
Assign a time slot for Q&A.
Speak in between only when the trainer asks you to say.
Use the chat feature to put your point
If anybody wants to have clarification in between, use the feature like raise a hand, and wait for a response
Ask everyone to stay away from their mobile phones during the session. If it is urgently needed, keep in silent mode.
Ask others to close their other tabs and email box.
Close email and other windows.
Ask the trainee to prepare a PPT that describes objectives and include all points to be covered in the session.

Key Takeaway: Rules do not restrict some from something, it is just for completing the session in a well-manned way.

#Tip 4:Reduce Distractions With Engaging Elements

You may agree with me, the distractions at home are much higher than the distractions at the office. Listening to the cell phone ringtone is manageable but barking at a dog or crying child turns out to be frustrating sometimes.

As remote training is for short periods, ask each individual to stay away from such types of distracting elements. Also, it happens often when there is a remote training session, some of the employees try to perform other tasks despite listing to the trainers.

If you don’t want employees to do the same, make sure the session is engaging. To make your session interesting and engaging follow these tips.

Add interactive elements like Animated Videos, GIF, Short Video, etc, despite the boring PPT.
Make your longer training program into smaller content blocks.

Key Takeaway: Remind attendees that instructional courses are for their profit and urge them to limit interruptions in their home working environment.

#Tip 5: Ask Attendees For a Feedback Before & After Session

Defining objectives for your group as an entrepreneur or boss is basic for expanding your business. Even it helps hit your own benchmarks for progress.

However, when building up your remote training program, it’s essential to get input from your attendees. They may recommend certain regions that they need additional preparation or a specific part of your industry that they’d prefer to become familiar with.

While preparing a plan for remote training, it’s an ideal time for a conversation among you and every colleague. Explain your intentions and ask how they see their preparation. Individualized, personal one to one communication with every employee is an opportunity for you to find what they have to know.

Key Takeaway: Feedback adds value – how to execute the online learning session.

Check here: Best Remote Workforce Management Software

Wrapping The Things

As a result of pandemic transition- work from home, HR departments have to become more active in training, hiring, and interviewing new talents. Although, there are lots of digital tools available in the marketplace that can help them in exciting all these activities smoothly and effectively.

However, the total movement(remote working culture) will be hard to accomplish, largely dealing with full-time remote workers. So, if you are planning to take remote training sessions for your remote workers, the above tips and tricks will help you in the best way.

Few Hand Picked articles for you

Frequently Asked Questions

Q1: What are remote training best practices for businesses?

A1: Beneath is some of the best practices to execute remote training for businesses:

Invest in the right digital tools.
Make sure audio is of high-quality so it is audible to everyone.
Enforce an effective training schedule.
Verify access is hassle-free.
Create a pre-checklist.

Q2: How to train employees remotely? Are there any remote training tips for businesses?

A2: Yes, you can train your employee more effectively. Here are some remote training tips and tricks:

Implement an effective training schedule.
Provide a support system.
Compose a pre-class checklist.
Confirm access is user friendly.
Start with orientation.
Engage learners with short session modules.

Q3: How can I train my employees virtually?

A3: Implement the below tips to make your virtual training session effective.

Make sure remote workforce training effective technologies and strategies.
Add engaging elements to your slides.
Encourage active participation.
Set rules, and expectations with the session.
Avoid distraction elements like mobile phone
Utilize the chat window.

The post Takeaway! 5 Effective Remote Training Tips For Businesses: What & How To Apply? appeared first on Techieapps.

What’s New In Google My Business?: 8 Features To Improve Local SEO

Neha Chaudhary — Tue, 09 Mar 2021 06:32:17 +0000

97% of buyers search for the local business and nearby me than anything else—the reason why most businesses are focusing on Local SEO. Today, Local SEO is one of the factors that can provide sustainable growth to a business.

Those who have already Google My Business account and have listed their business ultimately win the race, but, today I have good news.

Yes! You heard it right; there is good news; now they can optimize their business profile more effectively to engage more customers. But what the news, what Google My Business has now? You must be excited to know, right?

Don’t worry; I will not let your excitement fail; I will take you through some new updated features and attributes of Google My Business. Let’s dive into the new features and see how they can enhance local search presence.

Google Introduces New Features In Google My Business: How It Can Affect Local SEO?

After the outbreak of COVID-19, Google has introduced several new features in GMB(Google My Business) to provide more benefits to the local businesses. So, if you are running a local business, you should look at it to broaden your customer base. These upgrades in features have various benefits in nurturing success in the business. Let’s see what those one-by-one are:

1. Health & Safety Attributes

On 11 September 2020, Google launched a new health and safety attribute that will allow the customer to know what safety measures businesses are taking in their place.

Whether you own a retail, food, or any other service-based business, you can add this attribute to convey a message to your customer that you are taking safety measures to provide a healthy environment.

Safety measure attributes hold:

Wearing a mask is a must for customers or staff
Checking body temperature for both customers or staff is a must.
Appointments required.

This way, whoever is visiting your site can know what safety standard you are maintaining in this critical COVID-19 situation.

2. Attributes for Local Restaurants

In response to the pandemic, Google was continuously taking the step to deal with the situation. For the restaurant, they have added new attributes in the GMB that includes:

No-contact delivery
Curbside pickup
Dine-in

The step was taken in between May month, especially after the forced lockdown. This attribute was helpful for the customer to know which restaurants are re-opening their services to what extent.

Whether their favorite restaurant is open or close, whether they provide self-pickup or not, the customer’s guessing is finished.

3. Attributes for Online Services

The outbreak has changed the way of living; folks are opting for online shopping, virtual meetings, work-from-home than ever before. We more frequently use app like Google Meet, Zoom, Amazon, Flipkart, Big Basket.

To provide better services to the online crowd, Google introduces some new features in GMB. Adding these attributes was to let the customer know that businesses are available to serve their customer virtually.

The attributes were: Online Classes, Appointment, Care, and Estimates.

As we know, social distancing is a key to keep yourself safe from this deadly virus Covid-19, so using such attributes can be a winning key to have a successful business. With this practice, you are just broadening your business landscape rather than representing it as invisible. Take a while, think about which of these attributes is appropriate for your business and implement it as early as possible to gain maximum benefits.

4. Call Logging

For now, call logging is in test mode, which is available for a selective business group in the US only. But what is it and how it can help you in the future is the primary concern. So keep your eyes on to grab full information.

The new feature, i.e., Call Logging in GMB, will show the calling details like:

Who are recent callers?
Have they arrived via search?

This is one of the most influential customers engaging features in GMB accounts. Here you will have a proper call history of the potential customers in your hand.

It will be easy to keep track of customers who called you and reached you via Google Search or Google Map.
All the calls will be in one place, whether you have responded or missed it.
Google will alert you with a short message, ‘’Call from Google’’ whenever you get a GMB Profile call.

How does it work?

Key point: You can check call history only on your Google My Business app. Here you will get the Call tab; click on it to have the complete call history.

Whenever a customer clicks the ‘’Call’’ button on your Business Profile, the result is automatically reflected in the app’s Calls tab. Using this tab, you can check recent calls and missed calls.

Further, when call history is on, rather than connecting through the number provided on the profile, the customer will reach you through the forwarding number. However, you will get the message before starting such a conversation.

5. Additional GMB Insights Data

Another important feature of GMB is enhanced reporting; it will let you know who has reached you after visiting your Business Profile page. Besides this, it will also provide you with other data about the searches.

You will have the report of how many times your profile comes up in the search result. Not only that, but you will also have a complete report of the Google Map searches for your business.

Key Point: You can acquire such a data insight report for only up to 6 months.

6. Messaging

Earlier, we were using the messaging feature on the mobile app, but now it is available for the desktop. Yes, you heard it right; you can engage customers through desktop messaging UI. But to use this feature, you need to opt-in.

How can I message using the GBM account on the desktop?

Log in to your Google My Business account using credentials.
Go to the left-hand sidebar, here you can see the Messages button.
Hit the Messages button,
The message interface will get open.
Go to setting>>turn on messaging.

After this, you will get a warning message that says you need to respond to the message within 24 hrs. If you don’t do so, your messaging right might get revoked by Google. However, it is not permanent, you can acquire that access again, but you need to follow the entire opting messaging feature on the desktop.

Further, you will get the same vibe that you get with other chatbots, and some additional benefit of using such a feature is that you can mark an abusive message as spam.

7. Black-Owned Business

The Google search for “Black-owned businesses” has raised 600% more in the past 12 months. At the same time, 41% of Black-owned businesses have gone off-site due to COVID-19. Google partnered with Opportunity Finance Network to seek over 30 million $ loans to support these businesses.

Google has revamped shopping search results for the people who are searching for Black-owned businesses.

Presently, Black-owned attributes are accessible to the U.S.-based Google Merchant Center retailers. However, this attribute will take time to get launched for the other countries. The purpose of launching this GMB attribute was to fulfill user interest and make it easy for better search results.

US-based businesses can effortlessly add this attribute within their GMB listing to let people know their business is Black-owned. Firstly, it came into view on June 29, 2020, within the GMB API.

Source: Rioseo

Look what Google has to say about this attribute:

Source: Searchenginejournal

8. Max Video Upload Size

Another update is that you can upload up to 75MB video instead of 100MB video. Though the size is reduced, that doe not mean you cannot provide more prominent information to your crowd. If you have a long video to exceed the limit, just break it into chunks.

What Next?

In the coming time, Google My Business will rule over the website. It will become more important to list your business on GBM for better traffic, lead, and sales. You need to focus more on the local business promotion. If you haven’t created your GBM profile, I suggest you make it as early as possible.

These days implementing Local SEO is a must for all businesses. It not only helps in building a strong online presence but also helps in having better customer engagement. Besides the benefits you are getting from Local SEO, you need to keep yourself upgraded with the latest technology; otherwise, all your effort will go in vain.

That’s all about the new updates for Google My Business; I hope you find this helpful. Yet, if I have missed some point, I will appreciate and urge you to comment it down.

FAQs

Q1: How to use Google My Business more effectively?

A1: You can implement some of the things to use Google My Business more effectively:

Claim your Business Profile.
Complete every section of your Google My Business account.
Be meticulous with contact information.
Select primary and secondary categories.
Mark off applicable attributes.
Write a complete “from the business” description.
Publish Google posts weekly
Upload new photos weekly
Answer questions
Collect and respond to reviews
Add your products or services.
Set up messaging
Maintain your Business Profile

Q2: Is Google my business good for SEO?

A2: Yes, it does! There are some other benefits too such as:

Google My Business is Cost-Effective.
Visibility on Google Search & Maps.
Claiming and Optimizing Your Google My Business Profile.
Messaging Through Google My Business.
Post-Video About The Business.
Menus now available for Restaurants
GMB Heat Map Insights

Q3: How do I register my business with Google?

A3: Follow these simple steps to claim Your Business on Google My Business:

Go to Google My Business. Click “Get on Google”
Enter Your Business Name and Address in the Search Box.
Select or Add Your Business.
Click on your business listing if it appears among the suggested matches.
Verify Your Business.
Confirm your Business

The post What’s New In Google My Business?: 8 Features To Improve Local SEO appeared first on Techieapps.

12 Effective Project Management Software That Are Ruling Business World 2021

editor@xebi — Thu, 21 Jan 2021 11:15:02 +0000

Skills and performance are two key elements that decide the success and failure of your business. Business owners need to strive how to increase productivity. Strategize in such a way that you can make use of their working hours in the right direction.

As they have a limitation for a day, and tasks are endless. If you don’t want your working team to be less productive, do include the project management tools, project management software to manage collective sets of tasks.

With such tools and software, you cannot only assign the tasks properly, but it also becomes easy to track the completion and deadlines of the task.

Did you know?

37% of projects fail just because of the absence of clarity of project milestones.
57% of projects break down only because of improper communication among the team and their clients.
39% of projects fall because there is a shortage of resources, planning, and activities.
78% say their decision-making affects project requirements and thus unable to sync with the business aspects.

However, are you still striving for the best project management software or tool? Then, wait a while! I will knock down some free, paid, and fantastic software for project management that will make your work effortless.

Top Project Management Software List For Improved Scheduling And Planning

Being a manager of any Startup, SME, or well-established company, you don’t only have to handle a single project; however, multiple projects are aligned at a time. Sometimes, you might panic while juggling tasks, goals, and people around you. So, to ensure everything is in the right place and completed successfully, embrace the best project management tools at your workspace.

1. Nifty

Nifty is an effortless project management program that flourishes versatile features – project tracking, task management, project management, and reviewing the meeting minutes.

Besides, it is designed to create project requirements and docs in one tool. The tool is packed with the most incredible features offering smart coverage to aggregate all your project requirements.

This all-in-one project tracking utility helps you monitor the time spent on a single project and estimate the finish line for each project. This implies that it will become easy to decide and decrease the time of worrying about, oh! I will lose the project. Ultimately, the efficiency and productivity of your employee will increase.

Key Features

Easy to set goals & timelines
Prioritize Insights
Task Dependencies
Visualize, customize your work
Recurring Tasks
Milestone Dependencies
Team Chat
Cross-Project Overviews
Team Workloads
Time Tracking & Reporting
Custom Fields
Budget Tracking

Pricing

Starter: $39 per month
Pro: $79 per month
Business: $124 per month
Enterprise: $549 per month

2. Wrike

Wrike is a project management tool with essential, robust features that are most appropriate for managing multiple projects at a time. The tool lets you switch between tasks and helps you in managing them fastly.

It is a flexible software project management solution for any size team, whether you have a team of 10-20, 100-200, or even a single-handed person with several projects in hand. Some amazing features on Wrike’s dashboard, such as my overdue tasks, overdue, due this week, etc., make it easy for the managers to overview each project element in a single place.

Besides handling multiple jobs, as well as projects, it provides ease of making correct decisions. For feature-rich and easy-to-use tools, Wrike is always an excellent option for project management.

Key Features

Board view
Task Management
File sharing
Real-time Activity Stream
Spreadsheet view
Desktop & mobile apps
Cloud storage integrations (Google Drive, Dropbox, Box, MSFT Office 365, and OneDrive)
Task & Subtask Management
Gantt Chart
Shareable dashboards
Collaborators

Pricing

Free: $0 user/ month
Professional: $9.80 user/month
Business: $24.80 user/month
Enterprise: Comprehensive solution(Contact Wrike’s support team)

3. Invoicera

Invoicera is a project management and online invoicing software. It allows you to manage your entire cash flow and workflow through the same dashboard so that your entire process stays in sync. You can assign tasks, track time, monitor productivity, project milestones, client communications, payments, invoices, track payments, manage estimates, and project deliverables along with creating detailed reports to save them for analysis and future references.

If you’re looking for one software that fits well, then this is the choice for you.

4. Asana

Asana is one of the well-known Agile project management software, where you can track your projects, report on a single tab instead of shuffling around the spreadsheets, emails, etc. The tool can effortlessly track each phase of work done on each- from the starting day to the deadline.

As already discussed, it is Agile project tracker software in the market to implement Agile methodologies effectively. With a distinct set of features, it is a powerful element for backlog management and sprint planning.

The tool permits project managers to collaborate, track billable work hours, and screen project status. Also, it allows you to assemble a programmed workforce payroll and easily accessible invoices to clients.

Core Features

Attendance tracker.
Get your regular productivity review.
Build and save invoices for clients.
Get active alerts if a customer views an invoice.

Pricing

Basic: US$0 Free forever
Premium: US$10.99 per user, per month
Business: US$24.99 per user, per month
Enterprise: Let’s talk with Asana’s team

5. Workstatus

Workstatus is a time tracking and project management software. It monitors your employees’ activities in order to give you a precise view on how much time is your team taking to complete a task, collaborate, and ensure you meet deadlines. It gives you a detailed view on the exact spent of hours on projects, intensity, and loopholes (if any). This way you can have fair communication with clients and use time logs to invoice your clients. Detailed reports from Workstatus make your job fuss-free.

6. Freedcamp

Freedcamp is a perfect blend of features to track and manage several projects in one go. This project management solutions help file and track bug sprints and reports. It is a robust software that delivers comprehensive details and product feedback under one roof. Thus, it becomes easy to prioritize your work and make changes quickly.

The Freedcamp records and manages campaigns, emails, creative requests, content calendar, events, product launches, etc. It even has a Kanban board that allows easy management of tasks by dragging them into completion columns.

Besides, the software lets you pay attention to splitting bigger tasks into tinier subtasks. Not only that, employees can hide some tasks from public knowledge, keeping their personal tasks private.

Key Features

Tasks and subtasks management
Shared file management
Discussion boards for centralized communication
Easy to track all the underlying issues
Calendar with Google integration
Time tracking for billing clients
Unlimited users, projects, and storage
Team milestones to set project goals
Support response within three business days
Project portfolio management software
Marketing project management software

Pricing

FREE: $ 0
MINIMALIST: $ 1.49 per user/month
BUSINESS: $ 7.49 per user/month
ENTERPRISE: $ 16.99 per user/month

7. Trello

Trello is a commonly used project management method, which is quite easy to operate. Here, you can plan, discuss and succeed to achieve the goal of your project. It formulates every job your team requires to complete any project successfully.

You can overview your due project, so it is easy to finish it on time. Moreover, you can distribute bigger projects into sub-tasks and have time records of each chunk. Besides, you can create tasks, events, milestones, and much more.

Key Features

Advanced Checklists
Priority Support
2-Factor Authentication
Advanced Admin Permissions
Domain-Restricted Invites
Deactivate Members
Google Apps Sign-on
Simple Data Export
SAML SSO via Atlassian Access
Power-Up Administration
Attachment Restrictions
Organization-Wide Permissions
Organization Visible Boards
Public Board Management

Pricing

Free: $0 per user/ per month
Business Class: $999 per user/ per month
Enterprise: $1750 per user/ per month

8. Basecamp

Basecamp not only allows you to track the project’s productivity but even allows your employees to have a faster transition to remote working. This app works on multiple devices; hence, you can manage your employees no matter which device they are using and where they are.

With this on-the-go managing tool, you can organize everything in one place, the amount of time your team commits to a particular task, and how efficient they are working together.

Key Features

Create to-do lists for all the work.
Follow up on overdue tasks.
Message Boards
Dated to-dos scheduling of the work.
Documents & File Storage

9. ProofHub

If you have an incredible array of big projects coming, ProofHub is the perfect solution for you. With ProofHub, you can flexibly manage time against your aligned projects.

Some features of ProofHub can be customized based on your project’s needs, particularly budget and user permissions. The tool automatically informs you if you have exceeded budget, your schedule, or running out of time. The best part, if you have any recurring tasks, ProofHub even lets you use its flat-rate pricing on the same timeline and budget frequently.

It allows you ultimate control over projects and teams. You can manage the timely delivery of a project with every entry on the timesheet for accountability. It is easy to learn and an easy to use product for every project manager. You don’t have to pay a fee based on per user; instead, it has a fixed price plan.

Key Features

Custom roles
White labeling
Custom workflows
Network control
Manage trashed items
API access for data transport
Project and resource reports
Advanced activity logs
Account transfer tool
Priority support
Data export

Pricing

ULTIMATE CONTROL: $89 /month billed annually and $99/m billed monthly
ESSENTIAL: $45 /month billed annually and $50/m billed monthly

10. nTask

nTask is an effortless project planning software that not merely helps you plan the task time but specific programs to collaborate everything seamlessly. It permits you to be in the loop and prioritize the task with an easy understanding of the learning curve.

The tool measures your team productivity and has a generous flow of breaking the bigger task into subtasks. It automatically alerts you with the completion or due in the project part based on a pre-prepared plan. Besides, with nTask, you can organize your task goals and have useful traits in whatever solution you land.

Key Features

Unlimited Tasks
Meetings
Timesheets
Issues Tracking
Gantt
Kanban (Coming Soon)
Bulk Actions
Custom Filters
Save Custom Filters
Risk Management
Custom Roles & Permissions
Advanced Reporting & Integration (coming soon)

Pricing

Basic: Free
Premium: $2.99 per month, per user
Business: $7.99 per month, per user
Enterprise: On-Demand Custom

11. Teamwork Projects

Teamwork Projects is another project management solution and monitoring tool that permits you to arrange your time assumptions on every individual or project task.

It is a powerful tool to manage the development of a project. With some intuitive and flexible features such as Milestones management, task management file storage, messaging time tracking tools, Teamwork allows proper visualization of the projects.

Key Features

Subtasks
Dependencies
Milestones
Board View
Task templates
Project templates
Filters
Calendar view
Project owner and updates
Time tracking
Billing and Invoicing
Project tags

Pricing

Free: $0
ProPopular: $10 / user / month, billed annually and $12.5, billed monthly
Premium: $18 / user / month, billed annually and $22.5, billed monthly
Enterprise: Contact the Teamwork’s team

12. Zoho Projects

Zoho Projects is an intuitive project planning and managing solution that efficiently tracks particular people and projects. It allows easy completion of their projects within the deadlines.

The tool merely manages time with a clean and straightforward interface. It is rich with incredible features such as Project Planning, Gantt Charts, Reporting Tools, Collaboration tool, Document Management, and much more.

Key Features

Task Management
Customizations
Team Collaboration
Automation
Time Management
Charts and Reports
User Administration
Zoho Integrations
Integrations & Add-ons
Imports
Apps and Devices

Pricing

STANDARD: ₹210/user/month
EXPRESS: ₹280/user/month
PREMIUM: ₹350/user/month
ENTERPRISE: ₹420/user/month

Conclusion

That is the end of today’s list of the best project management tools. Although there are too many, these are merely used in the corporate world. If you want to enhance your profitability, make sure to bookmark, use these planning and managing tools right away.

FAQs

Q1. What are the different types of free project management software?

A1: Some of the useful and free project management software are as following:

TeamGantt.
Wrike.
Teamwork.
Podio.
nTask Manager.
Bitrix24.
PivotalTracker.
Freedcamp
WorkStatus

Q2.What are the key benefits of project management software?

A2: Some of the key features and benefits of project management software are:

Planning and scheduling
Collaboration
Documentation
Reporting
Resource management
Managing

Q3. What are the advantages of using project management software in an organization?

A3: There are several advantages of using project management tools and software in any organization, some of them are:

Effortless project planning.
Balanced resource management
Pipeline forecasting
Improved team collaboration
Real-time project budget management
Solid up-to-the-minute reporting
Effective internal & external communication
Enhanced customer satisfaction

The post 12 Effective Project Management Software That Are Ruling Business World 2021 appeared first on Techieapps.

Unveiling The Next Generation Email Service Providers: 10 Best Option For Business

editor@xebi — Fri, 15 Jan 2021 04:39:14 +0000

Think of a time when you have to invest thousands-and-thousands monthly for conducting business communication not only that it was somewhere consuming your time in explaining the same thing to different people. Can you estimate it?

Of course, you do, but when I would say you have free service for the same. What would be your reaction?

I know, you would say it’s fantastic, we are thankful. The emergence of email in the business landscape was just a blessing.

Nowadays, it is hard for us to think of a single day without email. Whenever you pick your phone, you might see 1-2 emails in your notification that might be some important one or advertisement. But we need to include email service providers in our personal life and the business landscape.

To help you with this, I will introduce some professional, yet free email service providers that will rule out in 2021.

Before, let me give you some factual information about email users, email clients, and top email service providers.

An Interesting Fact On Email Service Providers For Business

However, with the development of chat apps and mobile messengers, email is necessary for our day-to-day online life. In 2019, the number of worldwide email clients added up to 3.9 billion and was set to develop to 4.48 billion clients in 2024.
With 1.5 billion clients, Gmail has developed into one of Google’s best commodities and quite possibly the most famous email service provider around the globe.
As per information distributed by email examination firm Litmus, Gmail is just beaten by Apple’s local iPhone email application as far as utilization.
As per Litmus’ examination of 834 million messages opened worldwide, 26% of those messages were opened inside Gmail, while 28% were opened in the iPhone email customer.

Have a Glimpse Of 10 Ruling Free Email Service Providers For Business

1. Gmail

Gmail is one of the topmost communication channels that we all are using every day. It has been more than 15 years, Gmail is ruling as the best email service provider in the marketplace. Google recently revamped Gmail UI and promised several new exciting features. Well, Gmail and all of its features are beneficial in our day-to-day corporate and personal. So, in the list of email service providers, Gmail is at the top.

Hidden Features:

Mute annoyingly noisy email threads.
Priority inbox.
Use multiple accounts.
Drag and drop emails across tabs.
Quickly move emails across tabs.
Reply archive label.
Gmail makes a splendid job of filtering your inbox.
Use the snooze button for messages you are not ready to respond to.
You can use the Gmail Keyboard Shortcuts page to grab shortcuts, including keyboard requirements.

2. AOL Mail

AOL Mail is a free email solution available for business use. So if you want to login to AOL Mail from your device, you need to open a web browser on your device. Then go to the search box at the top of your web browser and type in AOL Mail login.

AOL Mail is free to sign up for any personal as well as a business account. They will mail with a storage capacity of up to 250 Gigabytes and allow 25 Megabytes of the email attachment. It can hold up to 1,000 new messages, 4,000 sent messages, and 4,000 old messages per screen name. Further, it supports POP3, SMTP, IMAP protocols.

Hidden Features:

AOL Mail provides tremendous email storage capacity.
Links to the other email accounts.
Protects from the attacks of a virus.
Option for the spell-check.
Customer service and online help.

3. MS Outlook

Microsoft Outlook represents one of the best email clients available today. It’s an organized environment that allows you to access multiple applications like email, client calendar, notes to do, and many more. It is the most common and popular email client used by businesses.

You only need to learn it once, and you take your knowledge anywhere. It is available on any platform desktop, web, or mobile. You can use Outlook to connect to other email services. Outlook helps you maintain a professional image with every email that you send.

Hidden Features:

Construct easy meetings, tasks, appointments, and contacts from a single unit window.
Send similar emails quickly with quick parts.
Easy to use keyboard shortcuts.
Sharing calendars
Effective task management.
East to change the number of lines in message previews.
Choose Which Folder Displays on Outlook Launch

4. Zoho Mail

Zoho, they do offer a great starter business platform that you can also use for personal emails. Zolo Mail is a very new stylish and trendy email service provider. Zoho for small business owners don’t have to spend a lot from their pocket or keep running to a third-party vendor for tiny plugins to complete their operations.

Zolo Mail helps you in managing your new customers or prospects as your business grows. So you can integrate with a customer relationship management application that’s the Zoho CRM.

Hidden Features:

Secure Email
Enterprise hosting
Hassle-free migration
Use Zoho Mail for integrating the elements like contacts, calendar, tasks, notes, and bookmarks.
Add rules or set up filters to organize your emails automatically.
It is easy to grab anything in your mailbox; even you can acquire the tiniest detail.
Add an email signature including your company’s logo and links to your website.
Zoho Mail offers night mode views for your emails so that you can comfortably work at night.

5. Yahoo! Mail

Yahoo is an email service provider introduced in 1997 and still enjoyed by millions of people. It is famous among the people for offering high-end performance with less clutter interface. Responsiveness, stability, makes it more efficient to work. The best thing about Yahoo mail is that there is regular up-gradation of the existing features and some new features are often added.

Hidden Features:

Simple to use
Spam alerts.
Reply-to alerts
Phishing alerts.
Mail Forwarding alerts.

6. ProtonMail

Online privacy is becoming a hot topic these days. People are more aware of privacy issues. We all look for privacy-focused email alternatives to the big tech companies. If you’re wandering around for privacy and security in your email provider, then some of the best email services might not make it. ProtonMail is the world’s largest secure email service.

They focus on security and privacy, so they have an Android app, iOS app, and their flagship is the version that supports end-to-end encryption.

Hidden Features:

No tracking and logging
Encryption for messages in transit
Only provides email and VPN services.
It uses Secure Remote Password to protect user credentials.
ProtonMail support two-factor authentication (2FA)

7. iCloud Mail

iCloud Mail is the best email service provider, usually free for everyone who has an Apple ID. The best email solution has an elegant, functional web interface with IMAP access and adequate storage.

Talking about the iCloud mail storage gives you access to 5 GB cloud storage for free. The essential advantage of having this email solution is that you can effortlessly manage backup, calendars, documents, etc.

The best point is that you can buy extra space by spending a little penny monthly. Further, while sending files, you can share traditional attachments up to 5 GB with Mail Drop. Keep your inbox clean and the manager just using two elements, i.e. archive folder and button.

Hidden Feature:

Show or hide the sidebar.
Organize and find an email
Organize email with folders
Manage email storage
Check email storage

8. GMX Mail

GMX is one of the emerging names in the world of business email service providers. It is an email solution that meets all aspects of emailing requirements. You can easily handle and manage activities like message composition, organizers, contacts, and so on. Some of the standard features like direct import of connections from the social media accounts work well for the marketers.

Hidden Feature:

File sharing capabilities.
Virus and spam protection.
Drag and Drop stuff for files and emails.
Fetching external POP3 accounts.

9. Mozilla Thunderbird

Thunderbird is an email manager just like Microsoft Outlook except you can customize it a lot more and look cool. The exciting things about it are that you can use multiple services Thunderbird for free. Every update is entirely free, and you never have to worry about spending a penny on any email client.

Hidden Features:

Use Thunderbird as an RSS reader.
Users can open multiple tabs.
It is easy to accommodate several email clients easily that obey different protocols like POP3, IMAP.
Fast and simple email archive.
Easy email management.
Have a quick search, view emails, and filter.
Users can use several extensions with intended usability.
High-security protection toward each email, including firewall, antivirus, and spam filters.
Mozilla Thunderbird is very reliable and got a massive number.

10. Tutanota

Tutanota is an open-source email service with a focus on privacy and makes end-to-end encrypted easy. It is among the best email service provider options we have today for secure email services.

No third party, not even themselves, can decrypt and read your data. When searching for a secure email, Tutanota is good to go. Tutanota is a free account offering 1GB. Makes encryption easy. The interface is user-friendly. All Tutanota services run on 100% renewable energy. It has a free encrypted calendar to use.

Hidden Feature:

End-to-end encrypted mailbox.
End-to-end encrypted address book.
Zero-knowledge calendar.
Automatic end-to-end encrypted emails between users.
End-to-end encrypted emails to each email address through a password.
Secure password reset that gives us no access.

Also Read: Why Email Marketing is Important for Online Small Businesses in 2021?

Final Words!

Email service providers are transforming communication systems across the globe. They have made communication effortless than ever. Since these email solutions turn our business communication simpler, there is an extensive opportunity to pick the one that suits your requirements.

However, it would help if you always opted for one that is a conventional and organized email solution. Well, that is all from my end. The email service providers list is long, and eventually, you must choose which email solution fulfills your business requirements.

If you find your answer in the above-hidden feature, we win the game. Do let me know which one is your favorite email service provider in the comment box. I request you to add a few lines to it which say why you picked this up and how it meets your expectations. Your experience and reviews can help others to pick you or more.

FAQs

Q1: What is the best email service for small businesses?

A1: The list of the best email service providers for small businesses are as follows:

ConvertKit.
Constant Contact.
G Suite: Google Mail for Business.
Amazon WorkMail.
Yahoo Small Business.
Microsoft Exchange Online.
Rackspace Email.
Aweber.

Q2:What is the most popular email service provider used by professionals?

A3: Here are a few most popular email service provider that is used by professionals:

Gmail
Outlook.com
iCloud Mail
Yahoo! Mail
AOL Mail

Q3: Which is better, Hotmail, or Gmail?

A3: Picking one would not be right because it all depends on the individuals’ requirements and choices. However, according to the statistics, Gmail is most popular among people.

The post Unveiling The Next Generation Email Service Providers: 10 Best Option For Business appeared first on Techieapps.

Top 10 Most Trusted IT Outsourcing Companies in India [2021 Reviews]

editor@xebi — Fri, 01 Jan 2021 01:01:26 +0000

Nowadays, small, moderate, and large enterprises prefer to choose the top IT outsourcing company that proffers diverse models such as the Fixed Price Model, Freelancing, Offshoring, and so on.

The best software outsourcing company not only offers leading solutions, but it also caters to a unique set of ideas to develop the leading software.

Statista stated that IT services spending in 2020 is expected to increase to the amount of $2.32 trillion.

Source: Statista

How to Choose the Top IT Outsourcing Companies?

IT solutions include a wide variety of professional services that are involved in the planning, management, and operation (systems, software, and equipment). By choosing the right IT Outsourcing Company for your enterprises, you will be able to meet business requirements in a simplistic way and hire software developers for your next project.

Well, for choosing the top IT company to get a business-oriented solution, you should consider a few vital parameters; this will help you to make the final decision on a tough choice between IT companies.

Let’s view the vital parameters which help you in choosing the best IT outsourcing company:

Company years of Experience
Total Employees Strength
Number of fortunately launched projects
Work Portfolio
Clients Ratings and Reviews
Award and Recognition
Number of Satisfied Clients
Hourly Pricing

The Top-Rated IT Outsourcing Companies

1. ValueCoders

It is the most reliable IT outsourcing company established in 2004. The expertise of this company has in-depth knowledge of advanced technologies. The development team of the organization offers valuable offshore software development services to its clients and also ensures to meet the client’s business requirements on time.

The company offers excellent services to its client’s some of them are – IT consulting, Web apps, AI solutions, IoT apps, Blockchain apps, chatbots, Big Data, DevOps, SharePoint, AR & VR, Quality Assurance. If you want innovative and reliable solutions, then you can hire software developers from ValueCoders.

Industries catered: Banking & Finance, Travel & Tourism, Media & Entertainment, Retail, Healthcare, Manufacturing, Digital Marketing Agencies, Publishing, Automotive, Retail & eCommerce.

Key Elements

Total Domain Experience: 16+ years
Globally launched 4200+ projects
Satisfied Clients: 2500+
97% client retention
ISO & NASSCOM certified organization

2. Clarion Technologies

It is one of the foremost IT technology corporations located in Pune, MH. The organization offers a unique engagement model and grants the client’s topmost outcome.

The company offers multiple IT services; it includes Web Development, Cloud Strategy & Development, Mobile App Development, Analytics & BI, Internet of Things (IoT), Applications Testing, Agile Project Management.

Industries Catered: Retail, Healthcare, Education, eLearning, Manufacturing, Media & Entertainment, Digital Marketing Agency, and Lifestyle.

Key Elements of Clarion Technologies

18+ years of experience
400+ Employees Strength
3 Development Centers
Got 4.7 stars at Clutch
Clients: GoldenComm, Topline Systems, Soft Tools Pro

3. QBurst

QBurst is one of the Top IT outsourcing companies that proffer top value services to its customers. The development team of the company holds skilled developers, and they all know how to deal with the issue related to the projects.

The company offers multiple services, let’s view a few of them: Cloud, DevOps, Data, Cybersecurity, App Development, Quality Assurance, Digital Marketing.

Industries catered: Healthcare, Education, Retail, and Manufacturing.

Key Elements

14+ years of experience
1400 projects delivered successfully
1000+ employees work
Located in Bangalore, India
Hourly Pricing: $25 – $49 / hr
Clients: PrivateFly, Allianz, Omron, Network 18

Also Read: Top 14 Outsourcing Companies In The IT Industry

4. Netgains

Netgains is one of the top IT outsourcing companies founded in 2004. The development team of this organization offers offshore software development services globally. The experts always try to deliver the solutions on time.

The company provides various IT services, and it includes Web Design, Web & Mobile App Development, CMS, Internet Marketing, Graphic Design, CAD services, eCommerce Development.

Key Elements

Total years of experience: 15+ years
Employees Strength: 190+
ISO Certified organization
Handled 5000+ Projects
Located in Chandigarh, India

5. CDN Solutions Group

It is one of the leading software outsourcing companies based in Indore, MP (India). The developers of this organization are experienced and have the capability of managing the task effectively. The company has the good market experience and has delivered numerous projects globally.

The organization offers multiple IT services to its clients. Few top services provided by the organizations; Mobile App Development, Software Development, Web Designing, Website Development, Internet of things, Quality Testing, Android, Mobile Computing.

Industries catered: Startups. SMEs, Large enterprises

Key Elements

19+ years of domain experience
Developed 2200+ Projects
Served 43+ Countries
85% Client Repetition Rate
Employees Strength: 500+

6. GirnarSoft

GirnarSoft is a famous IT outsourcing company which provides leading IT Solutions to its clients. The developers of the organization know how to handle the issues in the correct way. The company proffers innovative ideas to its clients, and that’s why it became famous in the market.

The organization proffers multiple services to its clients; a few of them are Mobile Apps Development, Enterprise Mobility Solutions, Web Design & Development, Testing & QA, Offshore Staffing services, etc.

Industries catered: eLearning, Automobile, Finance, Social Networking, Tours & Travel, Health & Fitness, Medical, Entertainment & Lifestyle.

Key Elements

12+ years of experience
Delivered 266+ projects
Holds 250+ satisfied clients
Employee Strength 2500+
Hourly Pricing: $25 – $49 / hr
Clients: Versata, Nissan, Corel, Airtel, Flipkart, Tradepal

7. Dev Technosys

It is one of the top IT outsourcing companies located in Jaipur, Rajasthan. The employees of the companies can handle all sorts of IT projects, whether it is related to the retail or the healthcare sector. The developers of the company use advanced technologies to proffer the next level to the projects.

The company provides multiple services to various industries. Few special services offered by the organization are Custom Web Mobile Application Development, Custom Web Designing, PHP Web Development, Ecommerce Web portal Development, Software Development. In order to get a satisfying result, you can choose this company to hire software developers.

Industry Focus: eCommerce, Consumer products & service, Arts, entertainment & music.

Key Elements

9+ total years of experience
450+ happy clients
950+ projects launched successfully
200+ Employees Strength
70+ countries served
Clients: Nike, J&J, Hertz, Whirlpool, McKesson, Pfizer

8. Endive Software

Endive Software is a reputed software outsourcing company located in Jaipur, Rajasthan. This company was founded in 2008. In such a small time frame, the company achieved name and fame in the market. The experts of the company are talented enough that they can manage small to big projects.

The organization proffers various IT services; some of them are Mobile Application Development, Web Design and Development, OpenSource Application Development, Search Engine Optimization, Testing & QA, Cloud Application Development, and Magento Development.

Industry Catered: Advertising & Marketing, Business Services, Education

Key Elements

11+ years of Experience
200+ Employees Strength
650+ Satisfied Clients
Delivered 1000+ projects globally
ISO 9001: 2008 Certified Company

9. Binary Republik

It is a popular software outsourcing company that proffers leading offshore software development services globally. The company was established in 2008 and is located in Ahmedabad, Gujarat. The developers of the company are well trained that they can develop all sorts of software in a very simplistic way.

The company provides various IT services to different industries. Let’s view a few leading services of the organization SharePoint, Azure, Umbraco, DNN, Sitefinity, Power BI, MVC, ASP.NET, and PowerApps.

Industry Catered: Retail, Finance, Travel & Tourism, Digital Marketing, Manufacturing

Key Elements

11+ years of experience
200+ Employees Strength
Hourly Pricing: $25 – $49 / hr
Hold 4.9 ratings at Clutch

10. Tudip Technologies

It is a recognized IT outsourcing company located in Pune, Maharashtra (India). The company provides leading solutions to its clients and also ensures to deliver the project on time. The development team manages the task in a very excellent way.

This company provides various services to diverse industries. But if I talk about the companies’ special services, then they are Product Development, Web Applications Development, Mobile Applications (iPhone/Android), Websites Development, ERP & CRM, Consulting across domains.

Industry Catered: Finance, Healthcare, Digital Marketing, Retail, Travel & Tourism

Key Elements

9+ years of domain experience
500+ employees strength
Using 45+ technologies
30+ Happy Clients
Clients: Giveaway, Training Amigo, Factory Door, Palo Alto Networks

Also Read: Top 10 Business Mistakes Startups Should Avoid

Wrapping Up

The companies mentioned here are the top-rated IT outsourcing companies that render valuable offshore software development services to their clients. The companies have served various industrial verticals globally.

From the list of top 10 IT outsourcing companies I will suggest you hire software developers from Netgain, ValueCoders, Dev Technosys companies. According to my study and research, I found these companies reliable and found that the solutions proffered by these three companies are innovative and highly productive.

The post Top 10 Most Trusted IT Outsourcing Companies in India [2021 Reviews] appeared first on Techieapps.

Brainstorming Business Development Strategy: A Path of Success for 2021

editor@xebi — Tue, 29 Dec 2020 09:54:39 +0000

Business development is one of the most effective ways to grow your business. Some of the largest companies Apple, Microsoft, Spotify, etc., are using business development strategies to grow their businesses exponentially. Similarly, if your business development strategy is not powerful or used incorrectly, it can stunt your growth or even harm your business.

If you are a business owner then, what paths you are selecting to get success in the business becomes crucial.

A vegetable vendor will have a different business development strategy than a KFC owner, agree? It would be wrong if a vegetable vendor starts following the business development plan of KFC.

If you are looking to learn: what is business development and strategy? How does it work? Then stop wandering here and there, scroll down to know the different business strategy development process.

Let’s start with

What are Business Development and Business Strategy?

The definition is simple; business development is a process of developing growth opportunities in the business. Whereas, business strategy is proper planning to meet those opportunities.

To keep it straightforward to understand, let me give an example.

We all know communication and negotiation in business are the key points for growth.

How??

Think about an email or talking to a client; everything starts with communication. So if you cannot communicate well or your client cannot respond well. Then do you think you will get the desired results?

Absolutely No, right?

Here, you need to hold a powerful communication channel and communication skills to open new opportunities in business growth. For that, you need a strategy to improve the communication channels, whether it is one-to-one communication or indirect communication.

As a business developer, you might have a better knowledge of what is right for your business. But while writing a business development strategy, you might forget to include some strategies that can improve the business.

Let’s cover up the essential business development strategies and how they stack up with today’s buyers.

6 Business Development And Strategy To Rocket Your Profits

1. Business Networking

To make your business stay for a long-term, it is essential to have strong networking. You should never limit your reach. Always try to expand as much you can do. Improve your communication channels to establish a strong relationship with potential customers, other business leaders, or even with your in-house staff.

Having logical business networking boosts our self-confidence and gives us the power to work more proficiently.

Have a networking goal

Why are you there?
Who do you want to meet?
What do you want your outcome to be?

Decide all these aspects before you go to the event. Networking in the right places is a must. It builds your professional skills.

Business networking will give you an instant reward. You should be consistent and keep on attending various events. Furthermore, get your name and your message out so that they can follow.

2. Referrals

Referral source marketing is finding the people that can refer good and new clients to you. It relies on the system to build a relationship with them and help them. So, they are pleasant and comfortable in offering new clients to you.

Visits to the right people because referrals are awesome. They don’t cost you anything. They convert at a higher rate than regular leads. There is just no reason not to use referrals.

The referral is worth 10 to 15 times a cold call, and the only way that a business can grow today is; if other people say your business’s service is superior.

A company has its reputation and, its reputation defines:

How is it known to its customers?
What do customers think about it?
What do customers think about your business, your product, and your service?
How do they talk to you amongst themselves when you’re not there?

Some companies offer a referral program, where they give incentives to their customers to refer other customers. However, people like listening to their families and friends who give word-of-mouth. Also, other people on social media but you can also use referral programs somewhat similar to affiliate marketing. Referral marketing and affiliate programs are pretty similar.

3. Sponsorships and Advertising

The power of sponsorship has a great impact on developing a business’s success. It is a more widely used element of marketing. Moreover, it can contribute to achieving your marketing and corporate objectives.

This is the heart of the marketing strategy. It can increase brand awareness, change brand perception, motivate staff, recruit staff, create sales. You can target a specific audience and retain current customers. It also enhances suppliers and stakeholder relationships.

Further, it creates experiential marketing opportunities, creates promotional opportunities for acquisition, improves community relations.

Whereas advertising provides merchandise opportunities, increases reach through fan networks, increases credibility, and so on. There are many more, but to the same extent, it creates emotional engagement.

This makes people aware of and interested in buying your product. It can create an emotional relationship. Your bond gets stronger and stronger with the more sponsors you have in your business.

Sponsorship and advertising together can be incredibly powerful more than any other individual aspect of the promotional. But it needs to be done correctly. You can run a successful business with these two marketing tips.

4. Inbound & Outbound Marketing

There is a bit-size variation in term-inbound marketing and outbound marketing. Inbound marketing is what you do to attract potential customers from the lead capture page. People enter their name and email address to indicate that I want to hear more or, I want to have your gift.

So, inbound marketing is content marketing. You have your blog and, you have your little lead generation from the opt-in forms on that blog. So, the people who want to learn more about you can opt-in. With this practice, you have a nice kind of warm list. Further, it becomes easy to sell to those people.

But in outbound marketing, you contact people who have never raised their hand. They must have never told you I’m interested, send me more information. Yet you go out there and you approach those people in the classical form.

Outbound marketing is cold calling that begins right from the telephone book you search and, you research a company’s portal to find their telephone number, and then you call them. You hang upon your phone, and you call them. You try to sell them right there on the phone without them ever indicating any interest in your product.

It is a pretty bold way to know the market. Somewhere aggressive way but, then there’s also direct mail which is also a form of outbound marketing. If you’re contacting a cold list and there’s cold emailing where you know, send a cold email to people who have never indicated any interest in hearing from you.

So it’s kind of different from what I’ve usually been doing.

5. Content Marketing

Here, the methodology is to make your skill noticeable to buyers and reference sources. This is cultivated through a composition of good content on websites, talking, or distributing content that exhibits your skill. And also, it is the right approach to tackle customer issues.

Books, articles, and magazines are distributed to show commitment. The impact of such content stays for quite a long time. That is why the expert involves this business development system. Numerous high permeability specialists have fabricated their practices and firms upon this methodology. It regularly takes a decent time to execute this methodology.

Changing circumstances and innovation have reshaped our strategy. With the beginning of computerized correspondence, it is presently simpler and a lot quicker to set up your skill with an objective market. Web indexes have made everything fair so moderately obscure people and firms can get known even outside their actual district.

Online courses have democratized public talking, and sites give each firm a day-in and day-out presence. Include video and online media to expand your business in the commercial sector.

These advancements additionally open firms to a lot more prominent rivalry too. You may end up contending with experts whom you were never mindful of.

6. Set your goals

Setting up goals helps to build your confidence. It allows you to achieve more success and whatever you want in your life.

Most successful business giants know the importance of setting goals and they make it a conscious act to do it regularly. So if you have not started setting goals yet, whether that would be for your personal life or business aspects, please do it.

If you don’t take action setting the goal, it will impact your business development. It is exceptionally crucial for your business progress. If you are building a business, this is something that can take you to that next level.

Without goals, you can’t create a great business strategy and development. Because you have nothing that you are working toward achieving any plan of action. Goals are essential, in simplest terms, you know, having something to work towards.

Most business owners understand that they need to be working towards something all the time. If you’re not growing with your business, you must start keeping up-to-date and willing to improve.

Start learning a new business development strategy implementation. Gear up yourself otherwise you will get left behind and your business is going to close down. Set up KPIs that can be monitored or tracked more often.

Wrapping it up!

I hope you get motivated to do a fresh start for your business. Use the above business strategy development process because it helps you in reaching goals for yourself or personally for your business. Start taking the right steps for the business’ growth

FAQs

Q1: What type of business strategy can impact the development of startups?

A1: Here I will put bite-size tips that can have a big impact on your bottom line for every small business owner.

Networking
Choose effective KPIs
Checking the competitors
Implementation of customers feedback
Keeping website content attractive and unique.
Fast responding to prospects.

Q2: Why are sales important for business development?

A2: Sales are important for the development of business because sales generate money for the company. All businesses need money to run. It is only sales from which they earn money.

Q3:What are the three easiest ways for business development strategy?

A3: Three most direct things to put in your business development strategy are:

Cold emails
Cold calls
Running campaign

The post Brainstorming Business Development Strategy: A Path of Success for 2021 appeared first on Techieapps.

Visual, Voice, & Vertical: What is the Future of Enterprise Search?

editor@xebi — Thu, 05 Nov 2020 11:53:36 +0000

What makes the search industry appealing is that it is applicable and fast-moving for every sort of situation, industry, and marketer.

Recently, tremendous shifts in user behavior because of COVID-19 has meant several companies are shifting to SEO.

The Search Engine Optimization has been so widespread, and advertisers shaft instantly to suffice the demands of distinct user action. Every week, new declarations build choices for brands to provide better user experiences via search.

The significance of voice search (video & visual in specific) and vertical search has developed to be core elements of SEO tactic despite the time, place, and financial circumstances.

Looking Through the Organization Search Lens

For business brands long-term strategy is imperative and SEO professionals are frequently likely to influence in the boardroom.

We can’t react to the recent trends in case we wish to acquire a competitive benefit.

Thus, how can you set a long-lasting enterprise SEO tactic when things vary regularly?

Luckily, amidst the flux, which represents the business, some clear signs tell us where you are going.

If you alter your idea of search, as well as think beyond the conventional web, you will sense that the items are falling into position already. In a scattered hardware marketplace, with Internet-enabled gadgets available in our homes, pockets, and cars, the search is a merging force.

The Economist’s 2016 chart exhibits that officials considered will have the most significant impact on advertising by 2020.

Image Source: Searchenginejournal.com

The Upcoming Era of Enterprise Search: Voice, Visual, and Vertical

1. Visual Search

Visual search converts a smartphone into a striking engine, taking a vision as it is a provocation to offer associated outcomes. The advantage of this is users can search for their desired things without having to define it via text.

It is adequate to dispense the search engine whatever you want and that’s it.

As per Gartner, 30% of searches will be carried out without a screen by 2020, while more than 100 million users will shop in AR (Augmented Reality) by this decade’s end.

Visual search is in the best position to the advantage of these trends.

Initial leaders in the domain include Microsoft, Google, Pinterest, Amazon, and other retailers that can view the enormous opportunity visual search offers.

The charm of visual search is apparent. Pinterest announces that it manages over 600 million visual searchers in a month through its Lens tool. This way there have been a few exciting uptakes among users.

The innovation needed to comprehend images is quite sophisticated. There have been vital growth in this region, with Pinterest Lens, Google Lens, and a variety of visual search services/products from retailers.

Nevertheless, like advertisers, you require to aid search engines by offering accurate data in appropriate formats. If not, they will be left to interpret a quite disorganized situation with no hints.

How Can Huge Enterprise Businesses Make for Visual Search

Cover the Fundamentals: Check the indexation images’ status, upload image XML sitemaps, and manage product inventory updated.
Execute In-Depth Research: People utilize visual search to execute different tasks. Try to comprehend these demands so you can fulfill their requirements with accurate content.
Optimize Images: You need to optimize the images with conventional image SEO best methods. However, other aspects are there to think for visual search.

Eliminate clutter from pictures, maintain a constant aesthetic that is different from your brand, and pay attention to things in the foreground.

This is going to aid search engines to comprehend you and which products you wish to advertise.

Utilize MetaData: Metadata components are important labels of context and are utilized by the likes of Pinterest, as well as Google.

Make sure that you are practicing the accurate Schema.org markup and utilize appropriate core phrases in metadata tags.

2. Voice Search

The digital or analog dichotomy we know today is going to dissolve as the Internet of Things takes off.

Morgan Stanley predicts that by 2020 there will be over 75 billion gadgets linked to the Internet, whereas ComScore estimates that 50 percent of all searchers are going to voice in 2020.

With core players, such as Microsoft, Google, and Amazon now having crossed the 95% precision, voice search has penetrated the mainstream.

Yet, 62% of advertisers have no instant plans to optimize for voice search.

At an initial glance, this appears an oversight; however, you must know why and how people utilize voice search before choosing how to build to take benefit.

Google sums the benefits of voice search as mentioned:

It lets you multitask effortlessly.
Enables to perform things quicker as compared to other devices.
It empowers you to get answers and information instantly.
Google makes specific the circumstances in which users are adapted to retain a voice-enabled smart gadget.

Voice search is going to become conversational in its composition and even more omnipresent in its residence since it will be fastened in millions of devices.

How Can Huge Enterprise Businesses Build for Voice Search?

Think Beyond the Contemporary Landscape: Voice is a surviving method to involve brands. However, it must turn into a conversation. Branded texts through home devices and audio clips in search results are going to become conventional shortly.
Focus on Pace: Load time is a mobile ranking aspect, and search engines should highlight content, which can be completed instantly in reply to voice questions.
Be Brief: Consider the goals your users would search through voice. According to Google’s search, comfort is a core driver of the practice. Include this information into your content production and test diverse formats.
Arrange your Information: A valid content hierarchy, marked up with managed data, will assist search engines to navigate your sites and applications.

3. Vertical Search

As the search grows into a multimedia event, it even begins with a fragment into a variety of specialisms. You can view this if you look at famous vertical search engines, including Trulia, Kayak, or Skyscanner.

These sites cater to a particular sort of business (or vertical), which lets for a smoother and targeted experience. VSO (Vertical Search) can be expressed as the indexing, as well as an exposition of content centered on a website, section, or business.

The dominance of Amazon of overtly profitable searches builds it an enticing sight for retailers.

Nevertheless, advertising for Amazon is a domain in itself as unveiled in research from Dan Saunders and Anders Hjorth at Innovell.

Image Source: Brightedge.com

Likewise, search engines such as YouTube persist in enhancing prevalence as users lookout for specific content formats. While Google is aiming to incorporate all of this within its ecosystem, it will struggle to match the detail that a specialist service can provide in each area.

For businesses, this develops both challenges and opportunities. Sustaining an updated existence across these vertical search engines is time-consuming. Nevertheless, a few consistent protocols can assist this task.

How Huge Enterprise Businesses Can Build for Voice Search?

Examine Behaviors: Users navigate to vertical search engines for a particular experience that fulfills their requirements. Scrutinize data across every platform to distinguish their needs, so your business can reply appropriately.
Keep a Cohesive Experience: Users assume a brand to interact in a constant method all over the touchpoints. Search is an imperative element of this branding tactic-particularly across multiple vertical search engines.
Examine Behaviors: Users navigate to vertical search engines for a particular experience that fulfills their requirements. Scrutinize data across every platform to distinguish their needs, so your business can reply appropriately.
Keep a Cohesive Experience: Users assume a brand to interact in a constant method all over the touchpoints. Search is an imperative element of this branding tactic-particularly across multiple vertical search engines.
Incorporate with Vertical Search Engines: Work beside the multiple platforms to combine and assist your content in their outcomes with the least manual interference.
Optimize Website Experience: Users will generally end up on the website of a brand as they search more. This experience must resemble or better than a vertical search engine in case you are to proceed with the conversation.

The Bottom Line

Search is going to be a fusing force among multiple shores of digital engagement.

With voice, visual, and vertical search, the business is going to become a multimedia, ubiquitous channel that directs users to better decisions, as well as experiences.

Brands that begin now will be in a prominent position to profit in the upcoming years.

Do you know the best social media channels for business in 2021?

The post Visual, Voice, & Vertical: What is the Future of Enterprise Search? appeared first on Techieapps.

5 Ways Automation Boosts Enterprises’ Performance

editor@xebi — Thu, 29 Oct 2020 09:00:19 +0000

Automation, as the name suggests, is a boon that we cannot ignore. Any tedious process automated with technology helps organizations save extra time spent and money wasted again and again. Some of the most significant benefits associated with are increased productivity and process efficiency. It helps organizations do more in less time by eradicating manual processes and repetitive tasks. It increases the visibility of your operations to help you further focus on business-associated critical matters.

How to Boost Your Enterprises Performace by Automation

Find out precisely how automation helps enterprises in their everyday workflow:

1. Improved Organizational Workflow

Manual processes are time-consuming and error-prone; we all know. The constant back and forth of communications delay processes. Whereas automation tools let information flow seamlessly. For Instance, when you create an invoice with your automated custom invoicing software, notification to concerned members is sent automatically for approval. Now your accountant does not have to run errands to get it approved. Therefore, saving extra energy and time wasted in communications.

2. Saved Time Spent on Redundant Tasks

One of the most significant benefits of automated custom billing software is the amount it saves for you from redundant manual tasks. Getting a custom invoicing software that automates streamline a lot of your processes without your team investing their work hours. Automation helps your employees create invoices, expense sheets, and more in pre-designed templates with already stored data in the cloud when you initially worked on it. It saves more than 30 minutes in every that was earlier getting consumed because of manual efforts—resulting in saving almost 7.5 hours a week.

3. Deeper Insights About Business Processes

By automating and managing your account-keeping (expenses and revenue) in your custom billing software, you’ll be able to fetch accurate data, without any errors, for analysis. Manual data entry does not ensure accuracy as humans are prone to error. Moreover, such software’s artificial intelligence enables the automation of processes, such as automated calculations, approvals, and refined sheets.

For example, you may want to find out the total sales initiated to client A in the last eight months. Now finding out this data in paper-based documents will be one cumbersome task consuming multiple hours. When conducted in the software, the same search can be done in a few minutes by only applying a few filters. This way allows you sufficient time for your analysis.

4. Automation Increases Business Accountability

Automation reduces the chances of human errors by providing you with a complete digital trail for entire operations and communications in one place. Therefore, increasing the visibility of actions and accountability for tasks assigned.

It acts as a booster of convenience for your business to grow.

Before selecting the automation tool for your business, ensure the tool suffices your basic needs of workflow, visibility, tracking, and automation with advanced intelligence.

5. Implement Consistent Customer Experience

Automation standardizes business processes such as purchase, order generation, invoice management, delivery, and payments. This way, a business can gather data, streamline processes, meet client expectations, and acquire customer value while driving sales.

Therefore, Implement automation the smart way!

The market is flooded frequently with new tools to help businesses in every aspect. Automation is one of the most demanded needs for businesses, giving birth to many new products each day. Therefore, an increasing conundrum of choice for companies. One of the most acceptable ways you can burst the confusion bubble is by having a clear idea of your short and long-term goals for your business.

Identify your current processes and find out areas consuming most of your workforce, time, and efforts. Accounting is one of the most common areas that fall prey to most errors and actions. Automated invoicing software for enterprises helps to streamline the workflow, invoice generation & management, payments, and more for smart activity management.

Automate with Invoicera

Invoicera is a custom billing software for enterprises helping businesses invoice easily from the past 16+ years. The automated custom invoicing software amalgamates with the existing ERP and CRM systems to become more streamlined. The in-house invoice approval process, automatic payment reminders, expense management, and time-tracking with Invoicera help the organization have better control and workflow visibility, ensuring higher returns.

The post 5 Ways Automation Boosts Enterprises’ Performance appeared first on Techieapps.

10 Realistic Marketing Strategies for Business- The Only Way to Fly

editor@xebi — Thu, 01 Oct 2020 09:09:28 +0000

Do you want to rule the market in 2021? Look what marketing strategies you should opt for to increase your ROI.

Whether you are new in the business or already exist, everyone requires strong internet marketing strategies to sustain themselves. This might sound hectic but it’s true. Have no fear — we will discuss the ten most important marketing strategies and why you should care about them.

So, Let’s start with…

What Is Marketing Strategy? How Is It Different from a Marketing Plan?

A Marketing strategy describes your business’ entire process. It is important because it sets the overall direction for your marketing. However, it is a bit different from a marketing plan. A marketing plan describes the specific actions marketers should take to implement their marketing strategy.

This means you need to get it developed earlier for the next few years. Whereas a marketing plan is an action that is usually prepared for the current year. Do you know Inbound marketing costs 62% less per lead than traditional, outbound marketing? (HubSpot)

What Are the Best Marketing Strategies You Can Opt-in 2021?

Sustaining a business and making it as a brand is not that easy. You need profitable ideas to target an audience and sell them your products. Here, not only selling products, if you have other services to provide like information sharing, you too need great ideas.

Without the best marketing strategies, it’s hard to fuel profit or increase growth. Also, it is important to identify the right one to boost your marketing efficiency. So, what are the things you can opt for, we will discuss it beneath.

Top 10 Marketing Strategies to Make Your Business Increase Sales, Visibility

1. Expand Your Visibility Using Social Media

In this digital world, where everything is operated at the fingertips, you need to think more smartly. Do you know today 55% of buyers perform research on social media platforms? According to IBM, most of the buyers prefer social media for their shopping.

If you really want to reach the right audience and increase marketing effectiveness, social media covers all your aspects. It gives you the platform to showcase your products and services in a wider place.

Today, ignoring social media can put your business to the fallback. The reason is that it has the magic to grab the audience’s attention in an easy way. The truth has led salespeople to get themselves involved in various social media platforms. According to Forrester, there are up to 90% of the sales process companies are completing through social selling.

So, using social media platforms is a great internet marketing strategy you can use for your business. This will help you in increasing visibility as well as sales funnels.

2. Provide Resourceful and Informative Videos

Do you have any idea how much the marketers are earning through video marketing? Nowadays, businesses that are using video are able to grow 49% of revenue faster than businesses without videos.

About 51% of marketing professionals around the globe denotes video as the best form of content that can increase their ROI. So as a marketer you should think about creating crisp and informative video tutorials.

Videos are the most effective ways to take the business in front of your potential customers. Even tutorial videos are gaining massive popularity. If you have a grip in particle subjects, you can attempt these business forms,

There are various types of marketing strategies you can apply to create videos. Most of the people are on YouTube and teaching people something useful. After Google, people are preferring YouTube as a second option to search for anything. So start creating video tutorials and promote your business.

3. Start Blogging Immediately

If you don’t have started blogging yet, start it as early as you can. Blogging is the right approach to increase visibility and awareness of any niche. There are approx 70 million posts we see each month published on the platform like WordPress.

Blogging has various marketing benefits but putting it ideal is worthless. Just posting your thoughts on your blog is not useful, you need to share it with other platforms. You can reach some authority domain for the same purpose.

You can use LinkedIn as a publishing platform. Here you can do the blogging more effectively. So make sure not to post irrelevant or thin content. Try to post some valuable content. If you skip providing valuable content then you are skipping your business to become a brand.

4. Search Engine Optimization is a Proven Way to Increase Brand Awareness

If you are looking for various marketing techniques, SEO(Search Engine Optimization) is the best option to go. In a report of BrightEdge, it has found 68% of online experiences start with a search engine.

And, it also says that SEO has the capability to drive 1000%+ more traffic irrespective of organic social media. This is the most powerful technique marketers are adopting in their business.

Whenever someone wants to search for something, they head to search engines like Google, Bing, Yahoo, etc. However, maintaining your business on the top is a bit tough. But you can hire SEO experts to do so.

There are ample agencies that provide SEO services at an affordable price. They will take care of all day-to-day operations. Today, the online presence of the business is a must, you can’t neglect it. SEO is the best way to fuel your online presence and hence increases business growth.

5. Determine Your Leverage Influencers

Some tips to boost your brand visibility on social media is to leverage influencers. Doing this the right way can help you in reaching millions of peoples. For this you don’t need to follow influencers who have millions of followers, just start with a few ones.

Leveraging influencers is one of the easiest ways to reach most of your targeted people. But, you need to select the influencer that too holds up your niche. This technique gives you the path to target the right audience.

For this, you don’t need to invest too much money, here the small investment and right influencers can scale up your business profits. This is the right option for small business marketing. This technique will definitely work, just use it for your business.

6. Use Paid Advertising Options like Facebook Ads

Paid advertising is another great way to do marketing. As Facebook has a greater audience base, you can use its ads facility to boost your ROI. With this, you can easily target your potential audience with respect to their interest, age, geographic location, etc.

94% of Facebook Ad revenue is from mobile whereas only 6% is from the desktop.

7. Adopt Email Marketing Sequences

As per the OptinMonster, email marketing has the potential to generate 4400% ROI. Moreover, according to Experian Marketing, a personalized email hits six times higher transaction rates, but entirely 30% of brands use them.

The journey of marketing is not that easy. However, email marketing is a better way to increase sales funnel. The automated email sequence can help you in building a relationship with your subscribers. Try to convey the message in an authentic and transparent way.

Email marketing gives you the chance to do the split test. Here you can test different email campaigns and understand which one is working better for your company. If you’re an entrepreneur or owner of a small or big one then you definitely should focus on email marketing.

Must Read: Top 10 Business Mistakes Startup Companies Must Avoid

8. Use LinkedIn the Right Way

A Linkedin profile can give you massive benefits in your business if you do it in the correct way. You can easily generate lead over it. B2B marketers can use this social media platform for various marketing strategies and campaigns.

In the report of experts, it has been noticed that 97% of B2B marketers are using LinkedIn for the purpose of content marketing. B2B businessperson must know that LinkedIn is a key tool to use as part of your marketing strategy and campaigns.

That is why it is advised to create your business profile as early as possible. Here add a short description to your profile that allows your audience to know about your business. Believe me, if you do it correctly, you gonna see shocking results. Use this platform to spread your visibility and increase lots of new connections.

9. Create An Affiliate Program

Do you know 81% of brands are dependent on affiliate programs to improve their business?

Yes, it’s true! Affiliate programs contribute 30% of revenue for the companies. Affiliate marketing is a powerful marketing technique to generate massive fuel for your business’s growth. However, the process needs persistence to make it in the right way.

You might have to face some setbacks in the starting phase but never demotivate yourself. Start approaching potential affiliates and ask for help from them. They can assist you in creating better affiliate programs.

10. Build a Better Lead Magnet

Effectiveness in marketing is widely important. It can assist you in creating a better lead magnet. But things to take into consideration is that you need to present the right lead magnet to the right audience. Then only you can see the massive improvement in your business growth.

The decent strategy to accomplish this is that examine the right points and introduce a solution in your lead magnet

Conclusion

Now you must have known the top 10 marketing strategies that you should focus on in 2021. These are the few ways through which you can generate amazing results, attract more clients, increase more income.

These are the best ways to make yourself a marketing Rockstar. So, stop wandering here and there, just jump into these marketing strategies. The biggest thing we need to know about being marketing experts is that we have to choose marketing funnel strategies that work for our customers.

The post 10 Realistic Marketing Strategies for Business- The Only Way to Fly appeared first on Techieapps.

Business Services Archives - Techieapps

Building Customer Loyalty Through CRO: A Comprehensive Approach

Understanding Customer Loyalty Through CRO

Role of CRO in Building Customer Loyalty

Comprehensive CRO Strategies to Build Customer Loyalty

User Experience Enhancement

Personalization

A/B Testing

Data Analytics for Insights

Final Words

Takeaway! 5 Effective Remote Training Tips For Businesses: What & How To Apply?

Remote Work Culture is a New Normal Working Environment.

6 Remote Training Best Practices For Businesses

#Tip 1: Alert Your Team With Training Time & Topic

#Tip 2: Pick The Right Remote Training Tools

What is LMS?

#Tip 3: Establish Set of Rules To Conduct Any Remote Training

#Tip 4:Reduce Distractions With Engaging Elements

#Tip 5: Ask Attendees For a Feedback Before & After Session

Wrapping The Things

Few Hand Picked articles for you

Frequently Asked Questions

What’s New In Google My Business?: 8 Features To Improve Local SEO

Google Introduces New Features In Google My Business: How It Can Affect Local SEO?

1. Health & Safety Attributes

2. Attributes for Local Restaurants

3. Attributes for Online Services

4. Call Logging

5. Additional GMB Insights Data

6. Messaging

7. Black-Owned Business

8. Max Video Upload Size

What Next?

FAQs

12 Effective Project Management Software That Are Ruling Business World 2021

Top Project Management Software List For Improved Scheduling And Planning

1. Nifty

Key Features

Pricing

2. Wrike

Key Features

Pricing

3. Invoicera

4. Asana

Core Features

Pricing

5. Workstatus

6. Freedcamp

Key Features

Pricing

7. Trello

Key Features

Pricing

8. Basecamp

Key Features

9. ProofHub

Key Features

Pricing

10. nTask

Key Features

Pricing

11. Teamwork Projects

Key Features

Pricing

12. Zoho Projects

Key Features

Pricing

Conclusion

FAQs

Unveiling The Next Generation Email Service Providers: 10 Best Option For Business

An Interesting Fact On Email Service Providers For Business

Have a Glimpse Of 10 Ruling Free Email Service Providers For Business

1. Gmail

Hidden Features:

2. AOL Mail

Hidden Features:

3. MS Outlook

Hidden Features:

4. Zoho Mail

Hidden Features: